Growth Lab projects and business cases in AI.
Projects are not a portfolio gallery. They are business cases showing the challenge, strategic logic, key decisions and — where publishable evidence is available — the outcome. Our priority is accuracy, confidentiality and insight that a decision maker can actually use.
Entry of an international technology solution into a new market and creation of a commercial representation model.
Reassessment of business model, priorities and commercial strategy for a brand in restart mode.
Design of e-commerce business model, product portfolio, cross-border logic and European growth channels.
Restructuring sales, processes, KPIs and commercial direction to improve predictability.
Mapping and simplifying workflows with emphasis on ownership, handoffs and management visibility.
Design of an AI-assisted workflow turning meetings, CRM data and follow-ups into a more structured commercial process.
What was happening, what was the context and why it mattered commercially.
What the analysis revealed, what the real problem was and which symptoms should not be confused with the root cause.
Which choices were made, which were rejected and what was the logic behind the decisions.
How execution was organized, who was involved, what the critical dependencies were and what had to change.
What changed. Use only data that can be substantiated or qualitative changes that can be described accurately.
The key insight that may be valuable to other businesses facing a similar challenge.
Design of an AI-assisted workflow turning meetings, CRM data and follow-ups into a more structured commercial process.
Strategic and practical business consulting for companies looking to grow, improve operations and capture new commercial and technological opportunities.
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